Questions

Questions

1. What sets WhatsApp apart from competing messaging apps? How has WhatsApp been able to maintain very high engagement rates?
2. How has WhatsApp been able to be profitable? What revenue stream has WhatsApp used in the past? How have they changed?
3. What are some concerns WhatsApp faces? Do these concerns endanger WhatsApp’s core values? Do you think WhatsApp should reconcile these values?
4. What are some ways businesses can use WhatsApp to gain/engage customers?